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State RegulationsIL specificDifficulty 1/5

Which Illinois administrative rule specifically governs the advertising of accident and health insurance policies?

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Answer & full 3-part explanation (select an option above, or peek)

Why C is correct

Accident and health insurance advertising in Illinois is governed by 215 ILCS 5/149 together with 50 Ill. Adm. Code 2002, which sets the standards advertisements for A&H products must meet. Knowing which rule attaches to which activity matters on the exam: the A&H advertising rule is 2002, while other Illinois Administrative Code parts cover life advertising, claim handling, and policy content minimums. A producer who understands this mapping can tell when an A&H sales piece raises an advertising-law issue rather than a policy-content issue.

Why the other options are wrong

  • A) 50 Ill. Adm. Code 909 governs life insurance advertising, not accident and health advertising.
  • B) 50 Ill. Adm. Code 919 governs claim-handling timeframes, not the content of A&H advertisements.
  • D) 50 Ill. Adm. Code 2007 prescribes minimum standards for individual A&H policy content, not advertising.

Memory hook

2002 sells the policy: it is the Illinois A&H advertising rule.

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